Shortly after posting eVapt’s profile, I ran into this article.
Basically it’s an article explaining how Micro ISVs can survive the SaaS game. Essentially Gord from ElastX argues that the biggest problem for Micro ISVs is the subscription model. In particular, the subscription model requires users to be committed before using the software. This means customers are required to pay their monthly fee, before using the software. In addition, even though most SaaS vendors operate on month-to-month fees; these fees are generally built into contracts that last several years. So even though customers are paying per user per month, you’re locked into this one vendor for the duration of a year or two. This is the type of commitment we’re talking about. It’s not exactly Pay-As-You-Go in the purest sense. And as a result of this fear of committment, some vendors will see high attrition rates.
Gord explains that Micro ISV’s have to adopt the same pricing model as cell phone carriers. Here’s an excerpt:
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eVapt is an Austin based billing solution targeted at SaaS Providers. The solution is centered around the ability for software vendors to accurately track and analyze usage of their applications. Being able to ‘meter’ your customer’s usage behaviour is advantageous on many fronts. Sales reps can better tailor and up-sell subscription packages based on a customer’s usage. With such utilization data, development teams could prioritize features to improve the application. More importantly your customers can even monitor adoption rates and employee utilization.
Oracle, founder & CEO Larry Ellison believes SaaS is not profitable enough. Here’s some excerpts from an
As many of you know, Bill Gates will be stepping down this week from his day-to-day duties at Microsoft. The blogosphere has been going nuts about it. This is for sure the end of an era. 